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FAB28

Ooops... Smeg did it again!

Molson just couldn't resist this year either. After the fridge full of beer which could only be opened by scanning a Canadian passport during the Sochi Winter Olympics, and then the one which could be opened by singing the Canadian national anthem, summer 2015 sees an amazing new cooperation between the famous Canadian brewery and an iconic FAB28 fridge.... Continue

Nourish and Preserve with Smeg

H-drà Festival - Smeg Which is the best domestic appliance for preserving food, if not the refrigerator? This is one of the questions answered during the H-drà Festival, an exhibition on the themes of art, science and sustainability held in Lecco, Italy, in early June. The undisputed stars of the show, based on the concept of food preservation as well as their identity and environmental credentials, were four iconic FAB fridges donated by Smeg. Continue

A picnic with Smeg

What better month in which to organise a tasty country picnic out in the open air with friends, far away from the routine of the city? Continue

SMEG ART: AND THE WINNER IS…

Matt Blackmore has been named this year’s SMEG Art Design competition winner with his travel-themed entry, ‘Round the World’ - inspired from a Blackmore family treasure of a travel trunk that belonged to his Great Grandmother. Continue

SMEG ART

Do you remember the competition launched in 2013 by Smeg New Zealand that we told you about a few months back? It was a full-on style competition, open to all New Zealand designers, with the challenge for each of them to customise a FAB28. Continue

I WANT TO BE A PART OF IT: SMEG A NEW YORK

For the event, I Love Italian Food, the not-for-profit organisation which aims to spread Italian culinary culture across the world, offered its guests an evening revolving entirely around genuine products with designated posts dedicated to pasta, Parmigiano Reggiano, cured meats and wine. Continue

UPCYCLED SMEG FRIDGE TURNED INTO COCA-COLA MACHINE

Drew Bennett, from Ashford near Kent, has managed to create an unbelievably stylish Coke dispensing machine out of an old Smeg Fridge that he found in a skip! After being cast on the rubbish heap after its previous owner accidently smashed the door, he took the unloved Smeg FAB28 Fridge into his upcycling workshop and showed it some much needed care and affection! Continue

Canada, Molson Beer and the FAB Fridge: A Winning Combination

Oh, Canada!, the unchallenged realm of icy tundra, ice hockey and memorable authors and film directors. But beer, and lots of it, is also a big feature – especially that produced by the historic Molson Canadian brewery, which for the last few years has been coming up with some memorable ways to build brand recognition outside of Canada. Continue

GOLDEN FAB: the jewelled-fridge, design icon

The new FAB28RDG is completely finished in the colour of the most precious of all metals, it is a jewelled-fridge that shines brightly with golden light. Gold, a refined element, has always fascinated and conquered souls from the beginning of time. The Smeg fridge, a design icon, is now available in a gold version, made even more precious thanks to it’s splendid golden handle and Smeg logo Made With SWAROVSKI ELEMENTS. Continue

WEST ELM AND SMEG

There is something magical about New York. For many, a year with the Big Apple in their face is one of life’s rites of passage. And little wonder why: there’s 800 languages spoken, 9 million global citizens of the world, Time Square, MOMA, Wall Street, saltbox and art deco buildings, skyscrapers, innovations which become phenomenon at every step, and a skyline that will indelibly leave a mark on your mind. Forever. And don’t forget Broadway, where music, entertainment and design –  iconic and avant garde -  call home. Continue

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